Use Cases
Prove Your SEO Work With Before and After Evidence
When you mark a fix done, Moonlit Tools rechecks that finding on the next scan and, with Search Console or GA4 connected, saves a baseline for the affected pages and compares the same numbers later. You report what changed, with dates and evidence, without claiming more than the data shows.
The Problem
"We fixed 40 issues" doesn't tell a client whether anything improved. "Traffic went up" doesn't tell them whether your work did it.
How Moonlit Tools Helps
- Pick the fix. Each recommendation names the pages it affects and the evidence behind it.
- Mark it done. Moonlit Tools saves the baseline: the finding as it was and, when Search Console or GA4 is connected, the affected pages' numbers.
- Recheck. The next scan checks the same finding again and shows whether it is resolved.
- Compare. Moonlit Tools compares clicks, impressions and other saved numbers for the affected pages over an equal window, once enough time has passed.
For Bigger Changes, Plan a Test
A recommended test becomes a task with a hypothesis, the planned change, a success measure and a saved baseline, then 30, 60 and 90-day check-ins and a recorded decision. Moonlit Tools plans and measures tests. It doesn't split traffic itself.
What Moonlit Tools Doesn't Do
Moonlit Tools reports observed change. It never says a fix caused a traffic or ranking change, because other things change at the same time.
Which Plan
Outcome tracking, testing plans and connected sources are part of Launch ($39/month) and higher. Free includes 2 full scans and one Free progress check between days 30 and 45, enough to see one fix rechecked. See Pricing, the Search Console integration and the guide to checking whether a fix actually worked.
See It on Your Own Website
Scan your website free. No card needed. Connections and every report format come with Launch.
Scan Your Site Free Or explore the demo